Crisis, Resilience and Survival: Lessons from the Global by Matthias Holweg,Nick Oliver PDF

By Matthias Holweg,Nick Oliver

ISBN-10: 1107076013

ISBN-13: 9781107076013

concern, Resilience and Survival charts the evolution of the worldwide car undefined, revealing the pressures and demanding situations dealing with enterprises during this large yet turbulent realm of commercial. long term overcapacity and swings of the industrial cycle suggest that many vehicle businesses are in financially perilous positions. but disasters of car businesses are infrequent, and plenty of have bounced again from the threshold. utilizing the idea that of the 'survival envelope', Holweg and Oliver argue that the facility to layout, enhance, manufacture and distribute autos competitively isn't the merely consider making sure good fortune. utilizing specified analyses of 2 disasters (Rover and Saab) and near-misses (Chrysler and Nissan) they discover how scale, industry achieve and supportive stakeholder kin could make the variation among luck and failure during this international undefined. This e-book will entice somebody operating in, or learning the automobile undefined, in addition to these attracted to company luck and failure.

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Crisis, Resilience and Survival: Lessons from the Global Auto Industry by Matthias Holweg,Nick Oliver

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